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The guest journey

See TastingRoom.ai in action

From the first question to the next great bottle. See how every conversation brings you closer to your guests.

Red wine being poured into a glass in a cellar
The same thoughtful welcome. Now on your website.

A closer look at TastingRoom.ai

Watch the demo for a look inside the experience, then explore the guest journey below.

TastingRoom.ai product demo Open video in full window

01 / The arrival

A warm welcome

A visitor lands on your site. Instead of a sterile grid of bottles, they’re met by the concierge — and simply state their intent.

JD

“I’m looking for a bold red for a dinner party tonight…”

A guest asks which red wine pairs with ribeye; the concierge recommends two Cabernet Sauvignons
Example conversation from the Tasting Room Winery demo store.

02 / Discovery

The dialogue

The concierge builds a deep tasting profile for every guest — capturing taste attributes, feedback, and purchase history in real time, all in natural conversation.

03 / Recommendations

Curated selections

A bottle of 2019 Syrah Reserve red wine in a stone cellar

2019 Syrah Reserve

Sommelier note

“Rich dark fruit and pepper to complement your grilled duck menu.”

Example selection

Select bottle
A bottle of 2021 Estate Chardonnay white wine in bright daylight

2021 Estate Chardonnay

Sommelier note

“Oak and acidity in balance, for those who prize structural elegance.”

Example selection

Select bottle
A bottle of Terra Obscura red wine on a warm studio backdrop

Terra Obscura Red

Sommelier note

“For the adventurous: a bold, unconventional blend from our hidden blocks.”

Example selection

Select bottle

04 / Checkout

Seamless integration

Guests choose their wines with the concierge, then complete their purchase through your store’s secure checkout.

Commerce7 partner

Example order

Your order $124.00
2019 Syrah Reserve × 2$110.00
Standard shipping$14.00
Pay now

05 / Follow-up

The relationship begins

Post-purchase, the concierge checks in: “What did you think of the Syrah?” That feedback is fuel for their personal taste profile.

“It was fantastic. Loved the spice — maybe a touch less oak next time?”

Profile updated · preference for high-spice, low-oak reds

06 / Evolution

Taste profile evolution

Body85%
Tannins60%
Exploration92%
A winery-facing taste profile describes a preference for Cabernet Sauvignon, Pinot Noir and fuller-bodied reds Two recent wine reviews in the winery-facing profile, with Like and Love reactions and tasting notes
Example taste profile and feedback details from the winery-facing Commerce7 app.

07 / Customer intelligence

The ultimate benefit

A deep tasting profile for every guest — taste attributes, feedback, and purchase history, refined in real time.

Tasting profile mapping
Each interaction refines body, tannin and acidity preferences.
White-glove service
Empower staff to personalize hospitality online and in the room.
Actionable insights
Turn individual preferences into trends for inventory and production.

Ready to elevate your tasting room?

Join the wineries using AI to forge deeper human connections.